How to Use YouTube to Grow Your Music Channel

Creating a YouTube Music Channel Growth should be high on every musician’s to-do list. Not only does it help drive music sales and marketing, but it also builds brand loyalty, grows your online presence, and paves the way for a successful career as an artist. YouTube is the world’s largest video-sharing platform and one of the best places to connect with your audience on a personal level. With over 122 million people visiting the site every day, it’s an ideal place to showcase your music and grow your fanbase.

Optimize Music Video Exposure on YouTube

Aside from making music videos, YouTube is a great platform for musicians to promote their other content and social channels. The descriptions of each video can include links to the artist’s other platforms, allowing viewers to easily find more content and follow them on their favorite streaming app. The inclusion of the song title in the description can also help improve SEO for each video.

As a bonus, many video-sharing platforms, including YouTube, offer music identification and copyright services that allow you to collect money from YouTubers when their videos feature your music. Using a platform like DistroKid, a musician can register their songs with YouTube’s Content ID to ensure they receive any payments due from YouTubers who use their music in their videos.

Finally, community posts on the YouTube Creator Studio app are a great way to engage with your audience. They can contain text, images, GIFs, videos, YouTube playlists, and polls, allowing you to share teases of future videos, communicate with your fans, and stay in touch.